CSDL sách
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$aeng
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$a658.8
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$aKotler, Philip $etác giả
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$aPrincipples of Marketing $cPhilip Kotler, Gary Armstrong
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$aSeventh edition
260
$aAmerican $bPrentice Hall $c1996
300
$a712 p. $bảnh minh họa $c27 cm
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$aContents: Part 1: Understanding Marketing and the Marketingprocess. Part 2: Analyzing Marketing opportunities. Part 3: Selecting target Markets. Part 4: Developng the Marketing. Part 5: Managing the Marketing effort. Part 6: Extending Marketing.
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$aMarketing
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$aMarketing
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$aArmstrong, Gary $e tác giả
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$a209 Phan Thanh $bNgoại văn
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Trần Thị Hậu
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Mua
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13396
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