CSDL sách
001
000005167
003
LDTU
041
$aeng
082
$a658.84
100
$aKotler, Philip
245
$aMarketing management $cPhilip Kotler
250
$a11th ed.
260
$aNew Jersey $bPrentice Hall $c2003
300
$a706 p. $bimages $c27 cm
504
$a Index: I1 - I 30
520
$aUnderstanding marketing management, analyzing marketing opportunities, developing market strategies, shaping the market offering, managing and delivering marketing programs.
650
$aMarketing
653
$aMarketing
700
$a $b
852
$a209 Phan Thanh $bTiếng Anh
911
Nguyễn Thị Hảo
927
Mua
928
8998
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Sách cùng chủ đề
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- Decoded : the science behind why we buy : 2nd ed.
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- This is not a T-shirt : a brand, a culture, a community - a life in streetwear