001
000005818
003
LDTU
020
$a0028087550
041
$aeng
082
$a647.95068
100
$aFoster, Dennis L.
245
$aMarketing hospitality $bSales and marketing for hotels, motels, and resorts $cDennis L. Foster
260
$aLake Forest $bGlencoe $c1992
300
$a190 p. $c28 cm
490
$aHospitality Professional Series
504
$a Index: p. 188 - 190
520
$aUnderstanding hospitality marketing, understanding transactions, understanding client behavior, understanding pricing strategies, marketing organization, market research and planning, marketing communications, marketing to organizations, persolal selling.
650
$aMarketing -- Hotel
653
$aMarketing Hotel
852
$a209 Phan Thanh $bTiếng Anh
911
Nguyễn Thị Hảo
927
Mua
928
5442