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Introduction to commercial recreation and tourism

Tác giả: John Crossley, Scott Rood, Russell Brayley

The nature of commercial recreation and tourism, starting the commercial recreation enterprise financial management, marketing in commercial recreation and tourism, commercial recreation and tourism programmin, travel industry, hospitality industry.

Leisure services management

Tác giả: Amy R Hurd... [et al.]

It prepares students for the challenges they'll face as recreation and leisure managers in park districts, tourism bureaus, therapeutic programs, and other leisure programs.

Becoming a successful illustrator

Tác giả: Derek Brazell

Contents: Illustration enterprise; The professional world of the illustrator; The art of self promotion; Getting your work seen; Securing work; Finance and running a business.

Designing brand identity : a complete guide to creating, building, and maintaining strong brands

Tác giả: Alina Wheeler

Contents: Understanding Identity; Essential Characteristics; Brand Identity Fundamentals; Identity Process; Phase 1: Planning and Analysis; Phase 2: Brand Identity Strategy; Phase 3: Brand Identity Design; Phase 4: Building Brand Identity; Phase 5: Management; Identity Practice; Evolution; Merger; ...

Designing brand identity : a complete guide to creating, building, and maintaining strong brands

Tác giả: Alina Wheeler

Part 1. Perception; Part 2. Proces; Part 3. Practice. .