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Organizational behavior for the hospitality industry

Tác giả: Berger Florence, Brownell Judi

The book is organized into three sections: organizational behavioral essentials, the individual and the organization, and key management tasks, includes detailed exercises.

Switching and finite automata theory : 3rd ed.

Tác giả: Zvi Kohavi, Niraj K. Jha

Content of the book inncludes: number systens and codes; set, relations, and lattices; switching algebra and its applications; minimization of switching functions; logic design; multi-level logic synthesis; threshold logic for nanotechnologies; testing of combinational circuits; introduction to ...

Fundamental principles of restaurant cost control: 2nd ed.

Tác giả: David V. Pavesic, Paul F. Magnant

This book presents the principles of restaurant cost controls that complements the management process of planning, organizing, leading and controlling such as Role of cost control in strategic business plan for systematic planning.

Event marketing : how to successfully promote events, festivals, conventions, and expositions.

Tác giả: Hoyle, Leonard H

Event Marketing provides the most effective tools for carrying out every phase of a successful, integrated marketing campaign for any event, from conferences and expositions to fairs and festivals.It explains the powerful forms of promotion, advertising, and public relations that are needed to ...

Services management: The new paradihm in hospitality

Tác giả: Kandampully Jay A

This book addresses the hospitality industry from a services management perspective, offering the reader a series of management concepts — operations, marketing and human resources — all of which are capable of being effectively incorporated into all hospitality operations. The book’s focus is on ...