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Exploring the hospitality industry : 2nd ed.

Tác giả: John R. Walker

Offering broad coverage of the hospitality industry in an easy-to-read, conversational style. Written by best-selling author John Walker, this book is less theoretical and more industry-relevant than most–emphasizing the people, companies, and positions that make up the hospitality ...

Conducting tours : a practical guide

Tác giả: Marc Mancini

Written in an engaging, easy-to-read style, this text offers practical information on how to plan, price and market a tour. Illustrated and reinforced with application activities and case studies, Conducting Tours gives students a thorough introduction to this exciting and enjoyable career!

Managing the guest experience in hospitality

Tác giả: Robert Ford

This book is organized around the 14 "Service Principles" with a chapter dedicated to each. The most recent research is integrated throughout to support each principle and each chapter provides "Exemplars of Excellent Service". A "Moment of Truth" feature interspersed throughout the book provides ...

Raising capital : how to Write a financing proposal

Tác giả: Lawrence Flanagan

Presents detailed examples of the four most common types of proposals to secure venture capital and loans: Private Placement Circular; Prospectus or Public Offering; Financing Proposal; and Limited Partnership Offering.

Hospitality management accounting: 5th ed.

Tác giả: Michael M. Coltman

Including: Understanding, analyzing, and interpreting financial statements; Ratio analysis and internal control;The "bottom up" approach to pricing; Cost management and the cost volume profit approach to decisions; Operations