ý kiến bạn đọc

Events management

Tác giả: Glenn Bowdin, Johnny Allen, William O'Toole, Rob Harris, Ian McDonnell

The book introduces the concepts of event planning and management, presents the study of events management within an academic environment, discusses the key components for staging an event, covering the whole process from creation to evaluation, examines the events industry within its broader...

Event management

Tác giả: Lynn Van Der Wagen and Brenda R. Carlos

Topics include: Size and types of events; Event teams; Concept and design; Feasibility; Legal compliance; Event marketing; Sponsorship; Promotion; Financial management; Risk management; Planning; Protocol; Choosing the event site; Developing the theme; Conducting rehearsals; Managing the...

An event to remember : designing spectacular special occasions

Tác giả: Jerry Sibal

Throughout, Sibal reveals how he coordinates architecture, lighting and audiovisual systems, interior decor, tabletop arrangements, and his trademark floral extravaganzas to create such gloriously spellbinding environments. Venues from all over the country are featured, from New York City’s Rainbow...

Events management : 2nd ed.

Tác giả: Glenn Bowdin, Johnny Allen, William O'Toole, Rob Harris

This book provides an introduction to the principles and practices associated with planning, managing and staging events.

Planning special events

Tác giả: James S. Armstrong

Understanding the four phases of event management, disigning your special-event timeline, learning from your organization's past performance, preparing needs assessment and your case for support, planning and managing to achieve your goals, selecting the right event, creating your budget, building...