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Strategic management for hospitality and tourism : 2nd ed.

Tác giả: Fevzi Okumus, Levent Altinay, Prakash Chathoth, Mehmet Ali Koseoglu

Strategic Management for Hospitality and Tourism is an essential text for both intermediate and advanced learners aspiring to build their knowledge related to the theories and perspectives on the topic. The book provides critical and analytical insights on contemporary theoretical models and ...

Strategic management for tourism, hospitality and events : 3rd ed.

Tác giả: Nigel G. Evans

It introduces students to fundamental strategic management principles in a tourism, hospitality and events context and brings theory to life by integrating a host of industry-based case studies and examples throughout.

Events management

Tác giả: Glenn Bowdin, Johnny Allen, William O'Toole, Rob Harris, Ian McDonnell

The book introduces the concepts of event planning and management, presents the study of events management within an academic environment, discusses the key components for staging an event, covering the whole process from creation to evaluation, examines the events industry within its broader ...

Commando #5627 : blitz buggy

Tác giả: Ferg Handley

Libya, 1942. Two unlucky blokes in one car were trying to escape the enemy advancing across the desert. Only this car was a converted Ford Station Wagon with Vickers machine guns and a Boys Anti-tank rifle — the enemy had never seen anything like it! Well, the news of this wild set of wheels ...

Commando #5629 : the Inferno Bowl

Tác giả: Stephen Hume

Monte Cassino. The bulwark of the Gustav line stopped the Allied Advance in its tracks. The fighting there saw some of the bloodiest clashes of the Second World War. But even in the white heat of battle, some engagements created their own mystique. One such was called “The Inferno Bowl”. This is ...