56641Quá trình ứng dụng chuyển đổi số đối với doanh nghiệp bán lẻ tại Việt Nam : cơ hội và thách thức
Bài viết phân tích về thực trạng ứng dụng chuyển đổi số của doanh nghiệp trong lĩnh vực bán lẻ tại Việt Nam, những cơ hội và thách thức đem lại. Trên cơ sở đó, đề xuất các giải pháp nâng cao hiệu quả của hoạt động này đối với doanh nghiệp bán lẻ tại Việt Nam hiện nay.
56642Qualitative analysis using NVivo : the five-level QDA® method
The first part of the book explains how the contradiction between analytic strategies and software tactics is reconciled by "translating" between them. The second part provides both an in-depth description of how NVivo works and comprehensive instruction in the five steps of "translation". these steps are illustrated with examples from a variety of research projects. The third part contains real-world qualitative research projects from a variety of disciplines, methodologies, and kinds of qualitative analysis, all illustrated in NVivo using the Five-Level QDA method. The book is accompanied by three sets of videos demonstrations on the Companion Website.
56643Qualitative data analysis : a methods sourcebook: 3rd ed.
The Third Edition of Miles & Huberman′s classic research methods text is updated and streamlined by Johnny Saldaña, author of The Coding Manual for Qualitative Researchers. Several of the data display strategies from previous editions are now presented in re-envisioned and reorganized formats to enhance reader accessibility and comprehension. The Third Edition’s presentation of the fundamentals of research design and data management is followed by five distinct methods of analysis: exploring, describing, ordering, explaining, and predicting.
56644Qualitative data analysis : explorations with NVivo
Qualitative Data Analysis introduces readers to key approaches in qualitative analysis, demonstrating in each case how to carry them out using NVivo. NVivo is a new, powerful computer package from QSR, the developers of NUD+IST. It provides the researcher with an extensive range of tools and the book shows clearly how each can be used to support standard qualitative analysis techniques such as coding, theory building, theory testing, cross-sectional analysis, modelling and writing.
56645Qualitative data analysis with NVivo: 2nd edition
This straightforward, jargon-free book provides an invaluable introduction to planning and conducting qualitative data analysis with NVivo. Written by leading authorities, with over 40 years combined experience in computer-assisted analysis of qualitative and mixed-mode data, the new edition of this best selling textbook is an ideal mix of practical instruction, methodology and real world examples.
56646Qualitative inquiry and research design: Choosing among five approaches : 3rd ed.
This book explores the philosophical underpinnings, history, and key elements of each of five qualitative inquiry traditions: narrative research, phenomenology, grounded theory, ethnography, and case study.
56647Qualitative interviewing : the art of hearing data
Providing a rich discussion of philosophy as well as design and analytic methods. The authors also have a very pleasant writing style that is engaging to the reader, and provides both clarity of the concepts discussed as well as a sense of a strong knowledge through the use of personal narrative and sharing of experiences.
56648Qualitative research & evaluation methods : 3rd ed.
The book that has been a resource and training tool for countless applied researchers, evaluators, and graduate students has been completely revised with hundreds of new examples and stories illuminating all aspects of qualitative inquiry. Patton has created the most comprehensive, systematic and up-to-date review of qualitative methods available. Patton has retained and expanded upon the Exhibits that highlight and summarize major issues and guidelines, the summative sections, tables, and figures as well as the sage advice of the Sufi Master, Halcolm.
56649Qualitative research : a guide to design and implementation : 3rd ed.
Mystified by qualitative research? You couldn't ask for a better guide than Sharan Merriam, who introduces you to the fundamental concepts of this research method, explains its complex forms, and then shows you exactly how to do a high-quality qualitative study.
56650Qualitative research design : an interactive approach : 3rd ed.
This book provides researchers and students with a user-friendly, step-by-step guide to planning qualitative research. Joseph A. Maxwell shows how the components of design interact with each other, and provides a strategy for creating coherent and workable relationships among these design components, highlighting key design issues.