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36571Magazine B : Diptyque

Diptyque is a French fragrance brand founded in 1961 by three artists—Yves Coueslant, Desmond Knox-Leet, and Christiane Gautrot. Both its fragrances and its designs are original and evocative, making Diptyque one of the most recognizable brands straddling the niche and luxury markets.

36572Magazine B : Dji

Seoul-based Magazine B is all about “deep dives on the brands that dominate our lives.” Heavy! But also very cool! Each issue is 130+ ad-free pages dedicated to a single brand from an independent perspective, enriched by fantastic photography and graphics. Think of it as a documentary in print form that also looks great on the coffee table. Issue 71 highlights DJI, widely regarded as the 'Apple of the drone industry': “Born in Shenzhen, the first special economic zone of China, DJI constructed its brand image as an innovation leader by developing the Phantom, the world’s first ready-made drone. After that, the age of consumer drones took off with the release of the Mavic, a compact drone with foldable wings.”

36573Magazine B : ECM

ECM is a jazz-based crossover label founded by Manfred Eicher in 1969. Each ECM album is a fully realized work of art: they are borne from a unique rapport with musicians, recorded in the highest quality, and faced with album covers that are artworks in their own right. amid the rise of digital music, ECM has maintained its core philosophies by focusing on richness of sound and the appreciation of music within the structure of albums.

36574Magazine B : freitag

In 1993, Markus and Daniel Freitag brothers first created their own brand of recycled products, FREITAG, using tarpaulins, inner tubes from bicycles and automobile seatbelts. Freitag brothers have seen commercial success in the global market; yet at the same time, they are in constant pursuit of sustainable business cycle.

36575Magazine B : google

Google began from the search engine of the same name created in 1997 by the company’s two founders, Larry Page and Sergey Brin. At a time of intensifying competition amongst the major search engines, Google transformed the industry with propriety technology that made its search engine more useful than any that had come before it. Guided by the motto “Don’t be Evil,” Google has since launched Android, Chrome, YouTube, and many other products around the world. Now, Google continues to build new paradigms in the market as a leader in IT industry business management.

36576Magazine B : G-Shock

G-Shock is the first wristwatch brand created by Casio in 1983. When the watch industry was divided into high-end Swiss watches and an ocean of indiscernible low-end brands, G-Shock introduced products with unprecedented strength that confidently vowed to withstand even the worst of falls. The chunky design aimed to protect the case during impact appealed to the youth of the 1990s, and G-Shock quickly exploded into a globally recognized brand. That generation wore a G-Shock in the end of the 20th century became adults, and G-Shock had also evolved beyond producing merely functional timepieces and began releasing stylish fashion items. Avid G-Shock wearers have enjoyed a plethora of attractive features over the years on different models of these indestructible watches, contributing to a magnificent G-Shock culture today.

36577Magazine B : Guinness

Guinness was first started when its founder Arthur Guinness leased an abandoned factory building for his brewery business. This Irish brand has become the only ale brewer to make into the mainstream of alcoholic beverage industry, while simple and clean tasting lager beer has attracted majority of beer drinkers around the globe. Unlike other rival companies with keen interest in business expansion, Guinness keeps up with its efforts in developing relevant technology to achieve perfection in taste and thus present “a perfect PINT of Guinness” any time, anywhere.

36578Magazine B : Havaianas

Havaianas created its first pair of sandals in 1962. In fact, the name Havaianas came from a Portuguese word meaning "HAWAIIANS" and the design idea was inspired by Zori, typical Japanese sandals. Yet the Brazilian sandal brand has evloved to deftly infuse culture and inspiration of its home, Brazil. Havaianas is filled with fascinating stories behind a dramatic transformation it has made - from a sandal maker targeting working class to a go-to brand for fashionistas today.

36579Magazine B : Hawaii

This history of Hawaii began about 1,500 years ago, when Polynesians ruled the kingdom in the North Pacific Ocean until it was annexed and later incorporated as the 50th US state. Made up of more than 100 islands —including O‘ahu which is known for the Waikiki region, Hawai‘i, and Maui— the archipelago has long been an important hub for air and ocean transport. Now, the hospitality industry has become a growth engine as people from all over the world flock to this popular vacation destination. Led by the law of the “Aloha Spirit” that emphasizes respect and affection for others, daily life in Hawaii actively reflects the long-standing traditions and history of aboriginal Hawaiians, creating the unique sensibility and atmosphere that continues to attract outsiders today.

36580Magazine B : Hay

Founded in 2002 by Rolf and Mette Hay in Copenhagen, Denmark, Hay is a home and lifestyle brand offering a wide selection of essential products from home and office furniture to accessories such as mirrors, hangers, and glassware. Firmly rooted in their design philosophy, Hay has collaborated with emerging designers and brands to expand their scope, infusing the latest technology into traditional Danish aesthetics. Hay’s design, pricing, and retail strategies have proven to be deliberate in advocating a unique Danish style suited for contemporary living.