36551Mad ave: A century of award winning advertising
This book presents a curated compendium of the most inspired work in advertising, from the traditional format of print ads to television commercial storyboards.
36552Made in America : a social history of American culture and character
It draws on decades of historical, psychological, and social research to answer that question by tracking the evolution of American character and culture over three centuries.
36553Made in Japan : 100 new products
‘Made in Japan’ is a simple phrase, but one full of meaning. From kettles and cutlery to chairs, Japan creates some of the most innovative, elegant, whimsical and well-made objects in the world. Combining high aesthetic standards with cutting-edge technology, many of these designs turn everyday items into functional works of art that would look as good in a museum as on a kitchen counter. Made in Japan surveys 100 of the country’s recent design triumphs, among them furnishings, utensils, gadgets, clothing, office equipment and even a silent guitar.
36554Made to Stick : why some ideas take hold and others come unstuck
Introduction: What sticks?; Simple; Unexpected; Concrete; Credible; Emotional; Stories; Epilogue: What sticks.
36555Magazine B : % arabica
In 2013, Kenneth Shoji started coffee brand % Arabica as a small café in HongKong. Then, in 2014, the brand opened a global flagship store in Kyoto, Japan, under its “See the world through coffee” motto. One decade later, there are now more than 130 % Arabica stores all across Asia, the Middle East, and in major cities like New York City and London. The striking % logo and store design capture the spirit of Japanese minimalism, which advocates for the purging of unnecessary things. Indeed, the brand’s strategic location selection in iconic places coupled with its coffee quality control system are seen as qualities that helped % Arabica quickly become a rising global franchise.
36556Magazine B : A.P.C.
A.P.C. is a Parisian fashion brand founded by Jean Touitou in 1987 during an experiment with a men’s clothing collection called Hiver 87. A.P.C., which stands for Atelier de Production et de Création, is known for the unique and unassuming yet highly refined aesthetics applied to top-quality fabrics in their products. With iconic items like Japanese selvage denim pants, the Half Moon bag, and the Judith Sandals, A.P.C. extends its appeal beyond Paris to global metropolises like Tokyo, London, and LA, generating a cult-like following worldwide.
36557Magazine B : ACE hotel
Ace Hotel got its start in 1999 when Alex Calderwood and HIS FRIENDs renovated an old halfway house in Seattle, transforming it into a small hotel. By absorbing the cultural heritage of surrounding communities and collaborating with various artists and brands, Ace Hotel creates its own collection of hotels, each possessing their own look and feel. Ace HOTEL has not only helped to revive neighborhoods, but it has also breathed new life into the entire hotel industry.
36558Magazine B : Acne studios
Acne Studios is a Stockholm based fashion house with a multi-disciplinary heritage. Through founder and Creative Director Jonny Johansson's interest in art, architecture and street culture, an alternative path has been found, turning Acne Studios into a well-respected creator of ready-to-wear for men and women.
36559Magazine B : Aesop
In 1987, Dennis Paphitis founded Aesop in Melbourne, Australia, to introduce groundbreaking skincare products that balance plant-based ingredients with scientifically backed and functional skin-friendly ingredients. The brand exudes a keen affection for literature and art, and it has stepped away from conventional marketing strategies in the cosmetics industry — elements of a bold attitude that can be felt in unique ways in each store around the world. Merging with São Paulobased group Natura & Co in 2012, Aesop moved to improve its core brand aesthetic and formulas to create high-quality products and a sustainable corporate vision that it continues to spread globally
36560Magazine B : Audi
Presenting to Intro. Line up. Inner space. VS. German cá. My audi. Features. New premium. B's cut. Brand story. Outro.