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Principles of Microeconomics : Brief edition

Tác giả: Robert Frank, Ben Bernanke

Part 1: Introduction; Part 2: Competition and the invisible hand; Part 3: Market imperfections; Part 4: Economics of public policy.

Business : connecting principles to practice

Tác giả: William Nickels, James McHugh

Part 1. Business trends: cultivatings a business in diverse, global environments; Part 2. Business ownership: starting a small business; part 3. Business management: Empowering employees to satisfy customers; ...

Great again: Revitalizing America's entrepreneurial leadership

Tác giả: Henry R. Nothhaft, David Kline

This book provides fresh research and original analysis to offer an entirely new lens for recovery. Filled with evocative stories and surprising evidence of the crucial role of the innovative force in society, the book presents an action plan that both entrepreneurs and policymakers can rally ...

Organizational behavior: Human behavior at work

Tác giả: John Newstrom

Organizational Behavior: Human Behavior at Work, 13e is a solid research-based and referenced text known for its very readable style and innovative pedagogy. While minimizing technical jargon, John Newstrom carefully blends theory with practice so that basic theories come to life in a realistic ...

Harvard business review on aligning technology with strategy

This collection of HBR articles will help you: Clarify corporate strategy with your IT department; Fund only IT projects that support your strategy; Transform IT investments into profits; Build one technology platform for your entire organization; Adopt new technologies only when their best...