ý kiến bạn đọc

MKTG : marketing

Tác giả: Charles W Lamb, ... [all etc]

MKTG Marketing, séptima edición, es una solución de 4LTR Press, lo que garantiza el éxito de la actividad "enseñanza-aprendizaje", al ser "Probado por los estudiantes, aprobado por los docentes. Esta solución, conformada por el libro impreso, tarjetas de repaso, CourseMate y el libro Electrónico ...

Principles of microeconomics

Tác giả: Nicholas Gregory Mankiw

Ten principles of economics, thinking like an economist, interdependence and the gains from trade, supply and demand, how markets work, the market forces of supply and demand, elasticity and its application, supply, demand, and government policies, supply and demand, markets and welfare, ...

Microeconomics

Tác giả: Michael Parkin

Introduction what is economics, the economic problem, how markets work, demand and supply, efficiency and egovernment actions in markets, global markets in action iii. households' choices, utility and demand, possibilities, preferences, and choices, firms and markets, organizing production,output ...

Principles of risk management and insurance : 13th ed.

Tác giả: George E Rejda, Michael J McNamara

Risk and its treatment, insurance and risk, introduction to risk management, enterprise risk management and related topics, type of insurers and marketing systems, insurance company operations, financial operations of insurers, government regulation of insurance, fundamental legal principles, ...

Strategic management

Tác giả: Jeffrey H Dyer, Paul Godfrey, Robert Jensen, David Bryce

Section I. Overviewchapter 1: what is strategy?section II: external environmentchapter 2: external environment analysis: opportunities and threatssection iii: the nature of business unit competitive advantagechapter 3: internal analysis: finding a firm's resources and capabilitieschapter 4: cost ...