Study on factors affecting brand loyalty of customers to Mobifone telecommunications services in Da Nang

• Tác giả: Do Thi Nguyet |
• Giảng viên hướng dẫn: MBA. Phạm Thi Thuy Mien |
• Chuyên ngành: Quản trị tổng hợp - PSU

Chapter 1: Introduction. Chapter 2: Literature Review and Hypotheses. Chapter 3: Methodology. Chapter 4: Data Analysis. Chapter 5: Conclusion and Recommendation.