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The complete guide to successful event planning : with companion CD-ROM

Tác giả: Shannon Kilkenny

The book includes information on timely practices such as generating enthusiasm and creative marketing techniques using social media and networking, planning environmentally friendly events, and using technology applications and gadgets to orchestrate leading edge events.

Professional meeting management : comprehensive strategies for meetings, conventions and events

Section 1: What is professional meeting management?; Section 2: What is a professional managed meeting?; Section 3: What is a professional meeting manager?.

Professional meeting management : a guide to meetings, conventions, and events : 6th ed.

Tác giả: Ramsborg, Glen C.

It includes the most up-to-date information on current trends, strategic planning for meetings, budgeting and funding, marketing and promotion, technology, running and closing the meeting, and industry developments on the horizon.