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Professional meeting management : comprehensive strategies for meetings, conventions and events

Section 1: What is professional meeting management?; Section 2: What is a professional managed meeting?; Section 3: What is a professional meeting manager?.

Professional meeting management : a guide to meetings, conventions, and events : 6th ed.

Tác giả: Ramsborg, Glen C.

It includes the most up-to-date information on current trends, strategic planning for meetings, budgeting and funding, marketing and promotion, technology, running and closing the meeting, and industry developments on the horizon.