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International business enterprises--Management

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Reinventing giants : how Chinese global competitor Haier has changed the way big companies transform

Tác giả: Bill Fischer, Umberto Lago, Fang Liu

This book offers a compelling profile of the most ambitious of these emerging Chinese competitors, the Haier Corporation, and shares insights on how one organization has repeatedly reinvented its business model and corporate culture.

  • Vị trí lưu trữ: 209 Phan Thanh
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