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The revenue acceleration rules

Tác giả: Shashi Upadhyay, Kent McCormick

B2B is 45% of the economy, but no book has addressed just this area of B2B predictive marketing--all have looked more at the consumer end of the predictive space. This book will explore how using predictive marketing to support ABM initiatives in the B2B world can supercharge your demand waterfall ...

Reinventing jobs : a 4-step approach for applying automation to work

Tác giả: Ravin Jesuthasan, John W. Boudreau

Part 1. Optimizing work automation; Part 2. Redefining the organization, leadership, and workers.

Human + Machine: Reimagining Work in the Age of AI

Tác giả: Paul R. Daugherty, H. James Wilson

Part 1. Imagining a future of humans + machines ... to day; Part 2. The missing middle.

Artificial intelligence for games

Tác giả: Millington, Ian

It describes numerous examples from real games and explores the underlying ideas through detailed case studies and introduce many techniques little used by developers today. The book's associated web site contains a library of C++ source code and demonstration programs, and a complete commercial ...

The creative computer : machine intelligence and human knowledge

Tác giả: Donald Michie

1. Brute force and ignorance; 2. Computers join the experts; 3. Human window on the world; 4. Thinking about thinking; 5. Experience and discovery; 6. The creation of new knowledge; 7. A metaphor upside down; 8. Coming to model heaven; 9. The cat that isn't there; 10. ...