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Creating a winning E-Business

Nhóm Tác giả: H. Albert Napier, Philip J. Judd, Ollie N. Rivers, Stuart Wagner

This practical, entrepreneurial guide to getting an online business off the ground begins with idea generation and progresses through business plans to the nuts and bolts of creating and maintaining an e-business site. Entire chapters are devoted to payment systems, and security and auxiliary...

Oracle Self-Service Applications

Tác giả: Cameron, Melanie

The book provides detailed configuration instructions explaining each screen and field learn how to set up and use.

Search engine marketing

Tác giả: Andreas Ramos, Stephanie Cota

The book includes revealing interviews with industry experts as well as valuable tips on vendor selection. Implement an effective, integrated marketing program for your business with help from this definitive guide.

How to make money with your blog: the ultimate reference guide for building, optimizing, and monetizing your blog

Tác giả: Duane Forrester, Gavin Powell

1. Quick starts: Top 10 lists; 2. Blogs and search optimzation; 3. Generating revenue with your blog; 4. Managing your blog; 5. Extras and inspiration.

The social media bible : tactics, tools, and strategies for business success

Tác giả: Lon Safko

The Social Media Bible is comprehensive 700-plus page social media resource that will teach corporate, small business, and non-profit marketers strategies for using social media to reach their desired audiences with power messages and efficiency. This newly revised 3rd edition addresses technology...