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The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms

Tác giả: Craig Dempster, John Lee

Presenting to The age of the customer; The ad tech ecosystem; Introducing the platform marketer; Identity management; Audience management; The privacy paradox; Media optimization; Channel optimization; Experience design and creation.

  • Vị trí lưu trữ: 7/25 Quang Trung
  • Tổng sách: 1
  • Đang rỗi: 1
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Building an innovative learning organization : a framework to build a smarter workforce, adapt to change, and drive growth

Tác giả: Russell Sarder

Chapter 1: Why become a learning organization?; Chapter 2: Building a learning culture; Chapter 3: Developing a learning plan; Chapter 4: Setting learning goals; Chapter 5: Creating competency models; Chapter 6: Selecting the right learning methods; Chapter 7: Assessing the results of your learning plan.

  • Vị trí lưu trữ: 7/25 Quang Trung
  • Tổng sách: 2
  • Đang rỗi: 2
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Time management for department chairs

Tác giả: Christian K. Hansen

Part 1: Working with limited resources. Part 2: Working with people.

  • Vị trí lưu trữ: 7/25 Quang Trung
  • Tổng sách: 2
  • Đang rỗi: 2
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Hacking sales : the ultimate playbook and tool guide to building a high velocity sales machine

Tác giả: Max Altschuler

Presenting to Developing your sales stack; List building: Finding and defining your ideal customer profile ; Defining your total addressable market (TAM) ; Getting in the door; Uncovering contact information; Lead research; Segmenting; Outbound e-mailing and messaging; Sale outsourcing; Customer relationship management software; Nurturing leads and sparking engagement; Preparing for and holding your first sale call; Navigating the buying process and closing the deal; Business development; Bonus sales hacks; The wrap-up.

  • Vị trí lưu trữ: 7/25 Quang Trung
  • Tổng sách: 1
  • Đang rỗi: 1
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Managing concentrated stock wealth : an adviser's guide to building customized solutions : 2nd ed.

Tác giả: Tim Kochis, Michael J. Lewis

This new second edition includes: Updated references, calculations, and illustrations regarding the latest tax laws. Revised coverage of derivatives strategies and more examples of potential blind spots. Tactics to convince some clients to diversify their portfolios and optimize their ealth.Techniques to exploit concentration in pursuance of greater wealth.

  • Vị trí lưu trữ: 7/25 Quang Trung
  • Tổng sách: 2
  • Đang rỗi: 2