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HBR's 10 must reads : the definitive management ideas of the year from Harvard Business Review 2017

Nhóm Tác giả: Harvard Business Review

Contents: Collaborative overload; Algorithms need managers, too; Pipelines, platforms, and the new rules of strategy; What is disruptive innovation?; How Indra Nooyi turned design thinking into strategy; Engineering reverse innovations; The employer-led health care revolution; Getting to si, ja,...

Technology strategies for the hospitality industry: 3rd ed.

Tác giả: Peter D. Nyheim,...[et.al]

Introduction and competitive advantage. Computing basics and networks. E-commerce and digital marketing in practice. Restaurant management systems. Hotel and resort systems. Hotel and resort technology. Technology in meeting and events. Maximizing revenues through global distribution. Database....

Ethics in information technology : 5th ed.

Tác giả: George Reynolds

The latest edition of this dynamic text provides up-to-date, thorough coverage of notable technology developments and their impact on business today. You will examine issues surrounding professional codes of ethics, file sharing, infringement of intellectual property, security risk assessment,...

Information technology for management : Digital strategies for insight, action, and sustainable performance : 10th ed.

Tác giả: Linda Volonino, Gregory R. Wood

Part 1: Digital technology for revenue growth, profitability and innovation. Part 2: Reaching, engaging, and retaining consumers. Part 3. Operational and strategic systems and technology. Part 4. Operational and strategic information systems.

Information technology project management : 8th ed.

Tác giả: y Kathy Schwalbe

This book emphasizes the latest developments and skills to help you prepare for the Project Management Professional (PMP) or Certified Associate in Project Management (CAPM) exams. While this edition reflect content from the latest the PMBOK Guide, it goes well beyond the Guide to provide a...