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Navigating ambiguity

Tác giả: Andrea Small, Kelly Schmutte

This thought-provoking, compact designer's guide from Stanford University's Hasso Plattner Institute of Design (aka, the d.school) helps you learn to lean into the discomfort of turning creative thought into intentional design.

Artful design

Tác giả: Ge Wang

This book articulates a fundamental principle for design: that we should design not just from practical needs but from the values that underlie those needs. Artful Design takes readers on a journey through the aesthetic dimensions of technology. Using music as a universal phenomenon that has...

On design thinking

If you read nothing else on design thinking, read these 10 articles. We've combed through hundreds of Harvard Business Review articles and selected the most important ones to help you use design thinking to produce breakthrough innovations and transform your organization.

Universal Principles of Design : 125 ways to enchance usability, influence perception, increase appeal, make better design decisions and teach through design

Tác giả: William Lidwell, Kritina Holden, Jill Butler

Universal Principles of Design, Revised and Updated is a comprehensive, cross-disciplinary encyclopedia covering 125 laws, guidelines, human biases, and general considerations important to successful design. Richly illustrated and easy to navigate, it pairs clear explanations of every design...

The business of design : balancing creativity and profitability : 1st ed.

Tác giả: Keith Granet

Chapter 1. The foundation of a design business; Chapter 2. Business and financial managemet; Chapter 3. Marketing and public relations; Chapter 4. Human resources; Chapter 5. Project management; Chapter 6. Product development.